Real Buyer Demand
Browse verified stock requests from our network of stores, online resellers or live shopping resellers across Europe.
Sell with usHow Unfrosen connects surplus stock with wholesale buyers
What this page shows
Every card above is a live buying request from a verified business. These are not hypothetical leads. Each company has a registered business, a tax ID, and at least one store, either physical or online. The request tells you exactly what they need: product category, brand type, size range, target price and timeline.
Who buys through Unfrosen
Most of our buyers run physical multi-brand stores or sell online across Central and Eastern Europe. Some do live shopping on Whatnot or TikTok. Others operate outlet stores or on marketplaces like eMag, Allegro, Ebay, Amazon and more. They select item by item or order in lots, typically 50 to 5,000 pieces at a time, and they reorder when the product moves in their stores. We currently work with active buyers in Romania, Bulgaria, Greece, Poland, Hungary, Italy, France, Spain, Portugal, the Baltics, Slovakia, Slovenia, Austria and Germany. The platform runs in 11 languages, each on its own country domain (unfrosen.ro, unfrosen.bg, unfrosen.gr, unfrosen.pl and so on).
What gets bought
The categories that move fastest are sneakers, jackets, t-shirts, dresses and hoodies. Sportswear from Nike, Adidas, Puma and New Balance is always in demand. Calvin Klein, Tommy Hilfiger, Guess and Karl Lagerfeld sell well for buyers looking at the accessible premium segment. Fast fashion brands like Only, Jack & Jones, and Tom Tailor cover buyers who need lower price points with bigger quantities. Footwear, especially sneakers and boots, tends to sell within days of listing. Bags and sunglasses are more seasonal but pick up strongly in Q2 and Q4.
How you can sell through Unfrosen
If you have overstock, cancelled orders, end of season goods, or samples you need to move, you send us your stock list. Our team analyses the merchandise, and matches it against active buyer requests like the ones you see on this page. Most matches happen within a few days. There are no listing fees. Unfrosen only takes a commission when something actually sells.
